About

About me

I first discovered graphic design while working at an on-campus art gallery during my undergraduate studies. Although I had no formal training at the time, I was tasked with creating exhibition marketing and gallery communication materials, which sparked my interest in the discipline.

This led me to pursue an MFA in Graphic Design, and since then, I’ve developed a close admiration for design—especially when it comes to building brands, crafting compelling experiences, and telling memorable stories. I’ll admit, I can be easily influenced to choose a brand or product based on its look and feel, or even just the words. ;)

How I got here

With over 18 years of experience, I've had the opportunity to work in a variety of agencies and in-house creative teams, specializing in branding, design systems, marketing and advertising, consumer product packaging, and visual communication. I’ve enjoyed collaborating closely with cross-functional teams and managing external partners. Along the way, I also co-founded a letterpress studio that provided custom specialty print services to individuals, the creative community, and small businesses.

While my primary focus is on creative direction, brand identity systems, photography art direction, print and packaging design, I also take on illustration, naming, and copywriting projects.

What else I like to do

My other interests include meeting people from around the world and hearing their stories, traveling, photography, and exploring my next creative pursuit.

Select people + brands I've worked with

Opendoor

Equi

Dragonfly

Honey Homes

Doxel

Truehold

Stout Design

Moniker